Software companies targeting the healthcare sector need to identify HCPs and HCOs that could benefit from their solutions. This requires understanding the technological landscape and user needs, as well as navigating through a vast amount of data to find potential clients who are open to adopting new software solutions.
Alpha Sophia allows software companies to filter HCPs and HCOs based on criteria such as telehealth usage, social media presence, and affiliations. These filters help identify potential clients who are likely to be receptive to new software solutions, ensuring that marketing and sales efforts are focused on the most promising prospects.