Episode #5: Signal Based Targeting with Kevin Saem of Zapyrus

The Alpha Sophia Spotlight podcast dives deep into the cutting-edge of MedTech innovations and commercial trends. Join your host, Paul-Lukas Hoffschmidt, founder and CEO of Alpha Sophia, as he explores the fascinating world of MedTech startups and SMBs.

In this episode, we are joined by Kevin Saem, Commercial Director and brand founder of Zapyrus. From his early days growing up in Cambodia and being exposed to the positive impact of point-of-care diagnostics in HIV prevalence control, Kevin developed diagnostic systems in his doctoral studies, got his hands dirty raising capital and developing research at a liquid biopsy startup company, and now growing the Zapyrus brand for the MedTech community. Having a rich and diverse experience from all aspects of the MedTech market, Kevin brings data-backed insights and a unique philosophy to approaching business development in MedTech.

As a bootstrapped company from Toronto Canada, Zapyrus is the most actionable sales system designed for MedTech service providers. By combining artificial intelligence with human intelligence specialized in MedTech, Zapyrus empowers sales and marketing teams in MedTech to act on the most up-to-date market intelligence to grow their business.

This episode is sponsored by Alpha Sophia: Unlock your team’s true potential with our state-of-the-art data platform. Alpha Sophia is the only commercial intelligence platform designed to delight medical device sales teams and create ROI. Check out www.alphasophia.com for more.